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In my previous article how to optimize my website for search engines I explained how focusing on a certain keyword throughout the article can can help your site appear on the top of Google’s results.
However, even though some people manage to optimize their pages so that they appear on the top results still they don’t get any traffic and the reason this happens is that they don’t put themselves in the visitor’s shoes.
If you sell depression medication or depression relief products for people who have bipolar depression, which keywords should you target if you are writing a new article?
Should you go for “dealing with bipolar depression” or “how to get over depression” ?
The second choice is the right one simply because most of those who are depressed aren’t even aware of the term "bipolar depression", they will just go to Google while dragging their feet then type something like “I am depressed”
In order to target the right keywords you must understand how the online visitor think and you must also be aware of his background and level of knowledge. An article that talks about making money online will get more hits than an article that talks about increasing your conversion rates using Google Analytics.
In short, most internet users are ignorant of the terms that you are aware of and that's why most popular searches won't include any of these terms.
Your target customer or the person who wants to make money online (in case your website is similar to mine) won’t be searching for keywords and terms that he is not familiar with but he will be looking for his unmet needs instead by searching for something like "How to become rich" or "how to make money online".
The right thing to do is to optimize your articles so that they match the unmet needs that people are looking for then in the body of the article talk about whatever you want and inform them about all the complicated key terms in the world.
But before you can educate them you must first bring them to your website and this won’t happen unless you optimize your article for their unmet needs.
Most probably you arrived to 2earn-online because it appeared on the top of search results in search engines. My book "How to make your website come up first in search results" will surely help you make your pages appear on the top of search results, else you will get your money back. (100% money back guarantee)
2earn-online does not contain logical advices or intuitive tricks that everyone knows but
instead it contains deep knowledge and effective techniques that are based on marketing, psychology and consumer behavior that can help you make money online in a short period of time without paying anything. The information is presented in a simple, practical and obvious way yet they are so powerful to help you make a living from home without needing anther job. Farouk Radwan, the one who wrote all articles on this website is an MBA holder, E-business expert, Computer Guru, human behavior expert and someone who is making thousands of dollars each month out of his recently developed websites. For more information about Farouk, check out this link.
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