Using color psychology in online selling

No one can write about about psychology better than a psychologist and no one can write about online selling better than someone who has a successful online business.

I am a psychologist and in the same time I am making a living online through my website(s) so I believe that this is one of the most useful articles you are going to read about the topic of using the psychology of colors in online selling and in making your website popular.

How can colors help you sell more and have a popular website?

First of all you must know that colors can affect your visitor’s mood greatly and the way they behave on your site but still its not the only factor that can make your site successful, however, If all other factors are constant then here is what colors can do for your site:

Our minds ignore repetitive patterns:
We never hear the sound of the blood flowing through the vessels behind our ears because our minds filter out repetitive patterns, That’s the same reason you get used to bad smells after being exposed to them for minutes.

So how can this affect your site? If by any means your site looked like those millions of long pitch pages availble aver all the web then lots of people will just ignore them. Mainly I am referring to using capital letters a lot, changing the font every few lines, using read headlines and yellow highlights (You know this spammy look for sure)

The presence of any of these elements will send a signal to the mind that this is another repetitive scam that must be ignored so never use any of these disturbing effects. Instead, make a clean pitch page with your own style without using any of the availble spammy templates.

We buy because of emotional reasons
Today I was choosing between 2 images to place in one of my websites. Even though the blue one looked better still it can make the people feel a little down compared to the green color which is known for relaxation.

I choose the green image because it will make people feel better and thus they will become more motivated to spend money. In short if your colors made your visitors feel bad, irritated or unhappy then they might feel bad and leave. (for more information see The psychology of selling Ebooks).

Also if your website induces bad emotions in people because of hard to read font or bad page outline then they might not be able to spend a lot of time on it. This in turn will reduce your number of hits and sales.

Purple is good
Purple is known for putting people into the mood of spending. A purple pitch page can help your make more money through cross selling since more people will buy the related items.

In short, don’t focus on a stunning design but focus on a design that induces good emotions in visitors so that they buy more and stay more on your site.

I make thousands of dollars of each month from the internet without leaving my bed and without paying anything. Nothing happened by chance, I just knew few more things than others then applied them, my book How I did it will give the knowledge that can help you make thousands of dollars too from your website too in a short period of time without paying anything.

2earn-online does not contain logical advices or intuitive tricks that everyone knows but instead it contains deep knowledge and effective techniques that are based on marketing, psychology and consumer behavior that can help you make money online in a short period of time without paying anything. The information is presented in a simple, practical and obvious way yet they are so powerful to help you make a living from home without needing anther job. Farouk Radwan, the one who wrote all articles on this website is an MBA holder, E-business expert, Computer Guru, human behavior expert and someone who is making thousands of dollars each month out of his recently developed websites. For more information about Farouk, check out this link.

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